I am a design & digital professional with more than 8 years of working experience in design & innovation. I steer interdisciplinary teams to design and deliver IT solutions that drive business outcomes and improve people`s lifes. I craft product and design strategies to create experiences for a wide range of end-users. As a leader, I strive for a sustainable innovation culture by addressing strategic challenges with thought leadership and best practices.

This is what I do

User Research

Service &
UX Design

IX & UI Design

Coaching & Management

Curriculum Vitae

Working Experiences

2019 Jan. – today | EMEA Innovation & Design Lead at Pegasystems,

  • Lead interdisciplinary account teams in delivering meaningful solutions through incorporating
    design practices into product and business development
  • Grow business and create opportunities for innovation, product sales and consulting services
    through thought-leadership and co-creation
  • Create and improve design-led offerings for sales & consulting services, to serve clients and their needs
  • Public speaker and press representative for Design and Innovation

2015 Jan. – 2019 Jul. | Senior UX Designer at SAP Innovation Center

  • Lead design teams in the product development process
  • Hire new designers, grow and manage junior professionals and interns
  • Conduct user research, validate business ideas, create product experiences, design interactions and interfaces for the development of SAP solutions
  • Educate on design thinking and mentor teams in user experience at the internal incubator program

2014 Mar. -Aug. | Scientific Employee for UX at Reinier de Graaf Hospital Delft

  • Qualitative and quantitative research about Patient motivation in Rehabilitation Therapy.
  • Creating a method to enhance practice behavior by „gamifying“ hand rehabilitation exercises.
  • Designing and evaluating a system for personalized hand rehabilitation with Leap Motion.

2013 Sep. – 2014 Mar | Team Manager for tado° cooling app

  • Evaluation of the brand & product strategy
  • Market research and new product placement strategy for tado° cooling
  • New brand and product strategy for tado° cooling.
  • Developing the product technology and designing the physical and digital interactions with the product.
  • Online evaluation of the brand & product strategy.

2012 Apr. – Sep. | Interface Designer at mobile only

  • Product Design and product development
  • Brand appearance and marketing asset creation
  • Consulting clients and customizing products to client needs.

2012 – today | Freelance Strategist, Designer & Coach

  • 2017 | Design Thinking Coach and Business Consultant for Tiba Management Group
  • 2013-2014 | Interaction Designer for web & mobile solutions for Conrad Caine,
    Siemens Healthcare, Deutsche Bank, Otto Group and the Bavarian Ministry of Economy    .
  • 2012 | Interface Designer for upcload
  • 2011 | Product Designer for Audifon
  • 2008-2010 | Think Tank coordinator for Brainstore S.A.

Education

2014 | Master of Science

Engineering Studies „Design for Interaction“
Specialization in „Medical Design“
Degree with highest possible distinction (cum laude)
Technical University Delft (NL), 2012-2014

2011 | Bachelor of Arts

Muthesius College of Fine Art and Design, Kiel 2008-2011
Final Grade 1,4 (GPA: A)

Publications

7 deadly sins in User Experience Design

dev-insider.de, it-daily.de, line-of.biz · November 2021
full article

3 design skills to empower product managers & developers

dev-insider.de, it-daily.de · October 2021
full article

Enhancing engagement with motor rehabilitation therapy through gamified rehabilitation interactions.

Proceedings of the Third European Conference on Design4Health 2015, Sheffield Hallam University

The experimental bas-relief ambiguity

Journal of Vision 14(10):720-720 · August 2014